Very often I hear the question is there really a difference between
skin care products sold in stores or by estheticians? You may have
heard or read reports from beauty editors that there is no difference.
I am here to set the record straight. YES, there is a difference! We
begin by looking at what factors may determine the cost of a product.
Concentration of active ingredients such as vitamins/anti-oxidants,
minerals, essential oils; production costs, advertising and packaging.
Let's take a closer look. Drug store brands usually contain lower
amounts of active ingredients and are primarily made up of water and
fillers. That is how they keep the prices so low. Department store
brands have a higher percentage of active ingredients, however, they
spend a lot on packaging and advertising, which is passed on to the
consumer. When you purchase products from a department store,
salespeople with no skin care experience are making the recommendations.
Do I need to spend $100 on a moisturizer to have it work, you may
ask? The answer is NO. If a manufacturer is adding ingredients of the
highest quality and the price of the cream is between $30 and $50, than
what would justify another cream selling for $100? The $50 cream has
the highest quality ingredients, right? It comes down to packaging,
gimmicks, name recognition, and celebrity endorsements. The only
exception is when you are purchasing serums, eye creams and specialty
products. However, even these should never exceed $100.
In
addition, you should always look for products that have no synthetic,
toxic ingredients. A natural organic product that uses high quality
ingredients should not have to carry a higher price tag than a high
quality toxic product.
Professional skin care products
contain the highest percentage of active ingredients that are available
without a prescription. Therefore, these professional products will
be able to treat the skin more effectively. More importantly, the
products you purchase from your esthetician will be the correct
products for your skin type. There is no guessing or chance of purchasing
the wrong product.
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